03599 a2200433 4500001001100000005001700011008004100028020001800069037003600087040000700123041000800130072001600138072001600154072001500170072001500185072001500200072001600215072001400231072001600245072001400261072001400275072001300289072001300302072001300315072001300328072001100341072001600352072002100368072002100389072002100410072002500431100002500456245009700481250000600578260003200584300001000616520252400626999001503150113820237120250317100412.0250312042017GB 48 eng  a9781138202375 bTaylor & FranciscGBP 47.99fBB a01 aeng7 aJPHL2thema7 aJPWC2thema7 aJPP2thema7 aMBN2thema7 aGTC2thema7 aJBCT2thema7 aNH2thema7 a1KBB2bisac7 aJPHL2bic7 aJPVL2bic7 aJPP2bic7 aMBN2bic7 aGTC2bic7 aJFD2bic7 aH2bic7 a1KBB2bisac7 aPOL0000002bisac7 aPOL0400102bisac7 aSOC0520002bisac7 a362.1042509732bisac1 aJennifer Rose Hopper10aPresidential Framing in the 21st Century News MediabThe Politics of the Affordable Care Act a1 aOxfordbRoutledgec20170130 a162 p bThe Patient Protection and Affordable Care Act came into existence at a time when the president’s ability to lead the public was in question, political polarization had intensified, and the media environment appeared ever more fragmented, fast-moving, and resistant to control. Under such circumstances, how can contemporary American presidents such as Barack Obama build and maintain support for themselves and their policies, particularly as controversies arise? Using case studies of major contests over how key elements of the Affordable Care Act would be framed, and analysis of how those frames fared in influential and popular U.S. news sources, Hopper examines the conditions under which the president can effectively shape public debates today. She argues that despite the difficult political and communications context, the president retains substantial advantages in framing major controversial issues for the media and the public. These presidential framing advantages are conditional, however, and Hopper explores the factors that help make presidential frames more or less likely to gain hold in the news today. More so than in the past, an element of unpredictability in this news environment means that in pursuing favorable messaging, the president and his surrogates may also generate some unintentional consequences in how issues are portrayed to the public. Presidential frames can evolve with unfolding events to take on new meanings and applications, a process facilitated alternately by supporters, opponents, and media actors. Still, media figures and political opponents remain largely reactive to presidential communications, even as some seek to publicize and exploit weaknesses in the administration’s narratives. A close look at these recent cases casts new light on the scholarly debate surrounding the president’s ability to persuasively communicate and challenges conventional wisdom that the 21st century media largely present an unmanageable news environment for the White House. Presidential Framing in the 21st Century News Media engages with current events in American politics, focusing on the Obama Administration and the Affordable Care Act, while also reflecting upon the state of the American presidency, the news media, and the public in ways that have substantial implications for all of these actors, not merely in the present, but into the future, making it a compelling read for scholars of Political Science, Media Studies, Communication Studies, and Public Policy. c2412d2412