01659    a2200337   4500001001100000005001700011008004100028020001800069037003600087040000700123041000800130072001500138072001600153072001700169072001300186072001400199072001500213072002100228072002100249072002100270072002100291072001900312100002000331245006800351250000600419260003200425300001000457520081700467700002401284999001301308135173049520250317100356.0250312042018GB        74           eng    a9781351730495  bTaylor & FranciscGBP 43.99fBB  a01  aeng7 aKJQ2thema7 aKJVS2thema7 aKJMV62thema7 aKJQ2bic7 aKJVS2bic7 aKJMV62bic7 aBUS0600002bisac7 aBUS0190002bisac7 aBUS0720002bisac7 aBUS0000002bisac7 a658.5752bisac1 aMary Haropoulou10aDecision-making for New Product Development in Small Businesses  a1  aOxfordbRoutledgec20181207  a180 p  bWhat goes on in a small firm that lives or dies by its capacity to innovate? How are decisions made on new product development, and how does that feed into the ecological, social and financial sustainability of the firm? This book answers the questions through an in-depth look at a small business that manufactures high-end carpet yarn. Using advanced analytical techniques to interrogate rich qualitative data, the book draws together established theories of decision-making and new product development, coupled with thinking about business sustainability to improve our understanding of this important area of business practice. The book further reinforces the importance and role of organizational learning in organizational decision-making, based on novel analysis of empirically developed qualitative data.1 aClive Smallman4A01  c726d726