000 | 01384 a2200253 4500 | ||
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001 | 1317464443 | ||
005 | 20250317100408.0 | ||
008 | 250312042015GB eng | ||
020 | _a9781317464440 | ||
037 |
_bTaylor & Francis _cGBP 38.99 _fBB |
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040 | _a01 | ||
041 | _aeng | ||
072 | 7 |
_aKNTP2 _2thema |
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072 | 7 |
_aKNTJ _2bic |
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072 | 7 |
_aPOL016000 _2bisac |
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072 | 7 |
_aSOC052000 _2bisac |
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072 | 7 |
_a070.195 _2bisac |
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100 | 1 | _aSusan Bridge | |
245 | 1 | 0 |
_aMonitoring the News: The Brilliant Launch and Sudden Collapse of the Monitor Channel _bThe Brilliant Launch and Sudden Collapse of the Monitor Channel |
250 | _a1 | ||
260 |
_aOxford _bRoutledge _c20150520 |
||
300 | _a264 p | ||
520 | _bIn her colorful insider's account, Susan Bridge analyzes the bitter struggle that ensued when a sophisticated entrepreneurial leadership tried to diversify and reposition "The Christian Science Monitor" beyond the failing newspaper into radio, the Internet, multimedia publishing, and -- the highest-ticket item of all -- The Monitor Channel, a CNN-style, 24-hour news and public affairs channel. Using the Monitor's story as a focus, Susan Bridge raises fundamental questions about how and whether the public's interest can be served in an age of spiraling costs, competition between print and electronic media, changing public tastes, and undeclared media wars. | ||
999 |
_c1996 _d1996 |