000 02827 a2200409 4500
001 1351999893
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008 250312042017GB 19 eng
020 _a9781351999892
037 _bTaylor & Francis
_cGBP 43.99
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040 _a01
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100 1 _aJohn Camillus
245 1 0 _aBusiness of Humanity
_bStrategic Management in the Era of Globalization, Innovation, and Shared Value
250 _a1
260 _aOxford
_bProductivity Press
_c20170706
300 _a191 p
520 _bCompanies across the world, for a variety of reasons, are committing to incorporating social responsibility into their business models and finding that their profits are growing and their long-term sustainability is enhanced—building "humanity" into their business models as the driver of economic, environmental, and social sustainability. This fascinating development is a widely observable global phenomenon. The "Business of Humanity®" (BoH) Proposition is the synthesis of counter-intuitive but simple and powerful ideas about how companies can add value in today’s globalized and fast-changing world. The task of BoH Strategies is to overcome three critical challenges characterizing today’s business environment, namely disruptive technologies, conflicted stakeholders, and unknowable futures. BoH Strategies are designed to convert these challenges into opportunities for enhanced sustainability on all three dimensions—economic, environmental and social. Written by leading experts with decades of experience, this book: Provides a hands-on understanding of how to implement this powerful and rewarding approach to simultaneously add economic value and enhance social benefit Includes the experiences and approaches of highly regarded business executives and successful organizations Responds to the critical challenges created by three environmental mega forces – the inevitability of globalization, the imperative of innovation, and the importance of shared value. This book is based on lessons drawn from the real world and provides a compelling rationale for the power of the BoH Proposition. The pragmatic framework and process offered enable companies to develop and confidently implement value-adding strategies based on the BoH Proposition.
700 1 _aBopaya Bidanda
_4A01
700 1 _aN. Mohan
_4A01
999 _c3877
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