000 02276 a2200385 4500
001 1138970433
005 20250317100354.0
008 250312042017GB eng
020 _a9781138970434
037 _bTaylor & Francis
_cGBP 46.99
_fBB
040 _a01
041 _aeng
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072 7 _aSOC052000
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072 7 _a302.2345
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100 1 _aJames Lull
245 1 0 _aChina Turned On
_bTelevision, Reform and Resistance
250 _a1
260 _aOxford
_bRoutledge
_c20170127
300 _a244 p
520 _bThe years following the Cultural Revolution saw the arrival of television as part of China’s effort to ‘modernize’ and open up to the West. Endorsed by the Deng Xiaoping regime as a ‘bridge’ between government and the people, television became at once the official mouthpiece of the Communist Party and the most popular form of entertainment for Chinese people living in the cities. But the authorities failed to realize the unmatched cultural power of television to inspire resistance to official ideologies, expectations, and lifestyles. The presence of television in the homes of the urban Chinese strikingly broadened the cultural and political awareness of its audience and provoked the people to imagine better ways of living as individuals, families, and as a nation. Originally published in 1991, set within the framework of China’s political and economic environment in the modernization period, this insightful analysis is based on ethnographic data collected in China before and after the Tiananmen Square disaster. From interviews with leading Chinese television executives and nearly one hundred families in Beijing, Shanghai, Guangzhou, and Xian, the author outlays how Chinese television fosters opposition to the government through the work routines of media professionals, television imagery, and the role of critical, active audience members.
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