000			02847 a2200337 4500
001			1138872652
005			20250317100357.0
008			250312042015GB 35 eng
020			_a9781138872653
037			_bTaylor & Francis _cGBP 45.99 _fBB
040			_a01
041			_aeng
072	7		_aRGC _2thema
072	7		_aKCD _2thema
072	7		_aKJC _2thema
072	7		_aRGC _2bic
072	7		_aKCD _2bic
072	7		_aKJC _2bic
072	7		_aBUS035000 _2bisac
072	7		_aBUS069020 _2bisac
072	7		_aSCI030000 _2bisac
072	7		_aSOC015000 _2bisac
072	7		_a658.4012 _2bisac
100	1		_aJohn Bryson
245	1	0	_aDesign Economies and the Changing World Economy _bInnovation, Production and Competitiveness
250			_a1
260			_aOxford _bRoutledge _c20150410
300			_a244 p
520			_bDesign is central to every service or good produced, sold and consumed. Manufacturing and service companies located in high cost locations increasingly find it difficult to compete with producers located in countries such as India and China. Companies in high-cost locations either have to shift production abroad or create competitive advantage through design, innovation, brand and the geographic distribution of tasks rather than price. Design Economies and the Changing World Economy provides the first comprehensive account of the relationship between innovation, design, corporate competitiveness and place. Design economies are explored through an analysis of corporate strategies, the relationship between product and designer, copying and imitation including nefarious learning, design and competitiveness, and design-centred regional policies. The design process plays a critical role in corporate competitiveness as it functions at the intersection between production and consumption and the interface between consumer behaviour and the development and design of products. This book focuses on firms, individuals, as well as national policy, drawing attention to the development of corporate and nation based design strategies that are intended to enhance competitive advantage. Increasingly products are designed in one location and made in another. This separation of design from the place of production highlights the continued development of the international division of labour as tasks are distributed in different places, but blended together to produce design-intensive branded products. This book provides a distinctive analysis of the ways in which companies located in developed market economies compete on the basis of design, brand and the geographic distribution of tasks. The text contains case studies of major manufacturing and service companies and will be of valuable interest to students and researchers interested in Geography, Economics and Planning.
700	1		_aGrete Rusten _4A01
999			_c755 _d755