On The Origins of Self-Service (Record no. 2186)

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fixed length control field 02296 a2200409 4500
001 - CONTROL NUMBER
control field 1317449746
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250317100410.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250312042015GB 144 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781317449744
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Taylor & Francis
Terms of availability GBP 41.99
Form of issue BB
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Original cataloging agency 01
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
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Subject category code BUS016000
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Subject category code BUS043060
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Subject category code 658.87
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100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Franck Cochoy
245 10 - TITLE STATEMENT
Title On The Origins of Self-Service
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 20150724
300 ## - PHYSICAL DESCRIPTION
Extent 238 p
520 ## - SUMMARY, ETC.
Expansion of summary note Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this innovative study, Franck Cochoy challenges this perspective and takes a close look at the transformation of commerce through the lens of Progressive Grocer , an American trade magazine launched in 1922. Aimed at modernizing small independent grocery stores, Progressive Grocer sowed the seeds for modern self-service which spread in small retail outlets, sometimes well before the advent of the large retail spaces which are traditionally viewed as the origin of the self-service economy. The author illustrates how this publication had a highly influential role on what the trade considered to be best practice and shaped what was considered to be cutting edge. By displacing the consumer and their agency from the centre of analytic attention, this innovative book highlights the complex impact of social, technical and retailing environment factors that structure and delimit consumer freedom in the marketplace. This detailed critical analysis of the origins of self-service will be of interest to a wide variety of scholars not only in marketing and consumer research, but also in business history, sociology and cultural studies.

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