Competitive Intelligence, Analysis and Strategy (Record no. 567)

MARC details
000 -LEADER
fixed length control field 02134 a2200289 4500
001 - CONTROL NUMBER
control field 1138943940
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250317100355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250312042015GB eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138943940
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Taylor & Francis
Terms of availability GBP 47.99
Form of issue BB
040 ## - CATALOGING SOURCE
Original cataloging agency 01
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
072 7# - SUBJECT CATEGORY CODE
Subject category code KJSM
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code KJC
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code KJMV7
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code KJSM
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code KJC
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code KJMV7
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code BUS000000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code 658.472
Source bisac
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Sheila Wright
245 10 - TITLE STATEMENT
Title Competitive Intelligence, Analysis and Strategy
Remainder of title Creating Organisational Agility
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 20150718
300 ## - PHYSICAL DESCRIPTION
Extent 248 p
520 ## - SUMMARY, ETC.
Expansion of summary note The Holy Grail for most organisations is the successful attainment, and retention, of inimitable competitive advantage. This book addresses the question of how to leverage the unique intangible assets of an organisation: its explicit, implicit, acquired and derived knowledge. The refreshingly innovative concept of Intelligence-Based Competitive Advantage© is one which will eclipse the cost-driven and resource-reduction attitudes most prevalent in the first decade of this century. Tomorrow’s organisation will need to derive IBCA© through the expert execution of bespoke competitive intelligence practice, unique analytical processes, pioneering competitive strategy formulation, and timely execution of all three, if they are to succeed. This volume consists of insights from Competitive Intelligence practices at both country and organisational level, Competitive Analysis processes within the firm and within challenging sector and economic environments and Competitive Strategy formulation in profit, non-profit, real and virtual world contexts. It is essential reading for anybody wishing to gain a formal understanding of the practical and intellectual challenges which will face organisations in the future as they strive to achieve strategic foresight and Intelligence-Based Competitive Advantage. This book was originally published as two special issues of the Journal of Strategic Marketing.

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