Understanding American Icons (Record no. 7693)

MARC details
000 -LEADER
fixed length control field 01289 a2200241 4500
001 - CONTROL NUMBER
control field 1315416204
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250317111642.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250312042016GB eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781315416205
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Taylor & Francis
Terms of availability GBP 38.99
Form of issue BB
040 ## - CATALOGING SOURCE
Original cataloging agency 01
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
072 7# - SUBJECT CATEGORY CODE
Subject category code GTC
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code GTC
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code LAN004000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code 302.2
Source bisac
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Arthur Asa Berger
245 10 - TITLE STATEMENT
Title Understanding American Icons
Remainder of title An Introduction to Semiotics
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 20160616
300 ## - PHYSICAL DESCRIPTION
Extent 184 p
520 ## - SUMMARY, ETC.
Expansion of summary note This brief, student-friendly introduction to the study of semiotics uses examples from 25 iconic locations in the United States. From Coney Island to Las Vegas, the World Trade Center to the Grand Canyon, Berger shows how semiotics offers a different lens in understanding locations taken for granted in American culture. He recasts Disneyland according to Freud, channels the Mall of America through Baudrilliard, and sees Mount Rushmore through the lens of Gramsci. A seasoned author of student texts, Berger offers an entertaining, non-threatening way to teach theory to undergraduates and that will fit ideally in classes on cultural studies, American studies, social theory, and tourism.

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