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Writing for Interactive Media (Record no. 10780)

MARC details
000 -LEADER
fixed length control field 02403 a2200301 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250526161936.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250430042023GB 122 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781032554242
Qualifying information BC
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Taylor & Francis
Terms of availability GBP 39.99
Form of issue BB
040 ## - CATALOGING SOURCE
Original cataloging agency 01
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
072 7# - SUBJECT CATEGORY CODE
Subject category code GTC
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code GTC
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code LAN005040
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code TEC044000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code LAN005000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code COM034000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code COM060150
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code COM087000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code LAN004000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code 006.7
Source bisac
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Timothy Garrand
9 (RLIN) 1279
245 10 - TITLE STATEMENT
Title Writing for Interactive Media
Remainder of title Social Media, Websites, Applications, e-Learning, Games
250 ## - EDITION STATEMENT
Edition statement 4
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 20231020
300 ## - PHYSICAL DESCRIPTION
Extent 312 p
520 ## - SUMMARY, ETC.
Expansion of summary note This thoroughly revised fourth edition teaches students and professionals how to create interactive content for all types of new media and become successful writers or designers in a variety of fields. This comprehensive guide is grounded in the core principles and skills of interactive media writing, in which writers create text and structure content to guide users through interactive products such as websites or software. The book examines case studies on interactive formats including complex informational websites, computer games, e-learning courses, training programs, and immersive exhibits. These case studies assess real-world products and documentation used by professional writers such as scripts, outlines, screenshots, and flowcharts. The book also provides practical advice on how to use interactive media writing skills to advance careers in the social media, technical, instructional communication, and creative media fields. This edition includes new chapters on UX Writing and Content Design, Social Media Writing, and Writing for Mobile. Writing for Interactive Media prepares students for the writing challenges of today’s technology and media. It can be used as a core textbook for courses in UX Writing, Writing for Digital Media, and Technical and Professional Communication and is a valuable resource for writing professionals at all levels. Supplemental resources include a sample syllabus, class assignments, student exercises, scripts, outlines, flowcharts, and other interactive writing samples. They are available online at www.routledge.com/9781032554242

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