Territorial Organization of Variety (Record no. 3127)

MARC details
000 -LEADER
fixed length control field 01704 a2200301 4500
001 - CONTROL NUMBER
control field 1138277096
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250317100418.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250312042016GB eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781138277090
037 ## - SOURCE OF ACQUISITION
Source of stock number/acquisition Taylor & Francis
Terms of availability GBP 33.99
Form of issue BB
040 ## - CATALOGING SOURCE
Original cataloging agency 01
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
072 7# - SUBJECT CATEGORY CODE
Subject category code RGL
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code RGC
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code TDCT
Source thema
072 7# - SUBJECT CATEGORY CODE
Subject category code RGL
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code RGC
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code TDCT
Source bic
072 7# - SUBJECT CATEGORY CODE
Subject category code BUS063000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code SCI030000
Source bisac
072 7# - SUBJECT CATEGORY CODE
Subject category code 338.476632
Source bisac
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Jerry Patchell
245 10 - TITLE STATEMENT
Title Territorial Organization of Variety
Remainder of title Cooperation and competition in Bordeaux, Napa and Chianti Classico
250 ## - EDITION STATEMENT
Edition statement 1
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford
Name of publisher, distributor, etc. Routledge
Date of publication, distribution, etc. 20161128
300 ## - PHYSICAL DESCRIPTION
Extent 214 p
520 ## - SUMMARY, ETC.
Expansion of summary note The wine industry appears to be an anomaly within the modern global economy. Thousands of small companies provide a vast variety of highly differentiated products and compete successfully with multinational corporations. Using case studies from Bordeaux, Napa Valley and Chianti Classico, this book argues that rather than being a vestige or a serendipitous phenomenon, this variety results from a sophisticated alternative organization of production. Integrating differentiation and branding into Ostrom's common pool resource theory, Jerry Patchell shows how winegrowers in a territory can use self-governance to protect and promote their common reputation while enhancing each producer's ability to differentiate their wines and build their own brand. Bordeaux, Napa, and Chianti Classico share several common challenges, but develop a set of strategies and tools appropriate to their markets and regulatory contexts.

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